Set at La Boheme at Terrigal, last week I was invited to meet one of Australia’s most delightful & inspiring businesswomen not to mention one the MOST influential jewellery designers – Samantha Wills. The evening was coincided with her recent book launch of Dust and Gold. I had been eyeing off purchasing the book for some time. But … Continue reading Meeting an inspirational businesswoman
In my 2019 post of the same title I thought that those 12 months were a real "teacher"... Boy, was I wrong! 2020 you sure as heck taught everyone a thing of two! Now that we're well and truly settled into 2021 here are some the lessons I've used from 2020 to succeed in the … Continue reading Lessons from 2020
I recently shared tips with A little Pink Book about working from home, which you can read here. Since then, the period of working from home culture has almost become the norm. With that in mind, here are some *more* tips for your consideration. *If you're in a location where you can meet face to … Continue reading Work from tips – revised
COVID has certainly played havoc with the media landscape. Magazine titles have been shut down, local radio and TV programs are now networked from other locations and newspapers have been shut down or moved their content online (often with a paywall). It's devastating on so many levels, the job losses, the loss of quality content … Continue reading The meaning of earned media exposure
In our next series of tips about Zoom sessions we look at three more essential areas when hosting meetings on Zoom. We're all missing the interaction of being in the office with our "work friends" and this first tip should help with this! Tip one: If you're having a team meeting, start with something fun. … Continue reading Zoom take-aways part 2
I was recently asked on Twitter how easy it was to write a media release. It's never 100% easy, no matter how many times you've written a media release. Sure, it becomes EASIER, but it's never "EASY". In today's post I thought I'd give you a bit of an insight into some of the steps … Continue reading Anatomy of a media release
Like all of us, I've been on my fair share of Zoom meetings, webinars and training sessions since the COVID pandemic hit. I've contemplated writing this list for a while and I've narrowed my list to a top three takeaways if you're presenting (or co-presenting) online. Have a back-up plan if your power fails /tech … Continue reading Zoom take-aways
An insight into a morning for PR professional - Brooke Simmons
Learning lessons from the biggest ad spenders in Australia during COVID-19
COVID news media shrinks, so what's the next story for the media?
