Like all of us, I've been on my fair share of Zoom meetings, webinars and training sessions since the COVID pandemic hit. I've contemplated writing this list for a while and I've narrowed my list to a top three takeaways if you're presenting (or co-presenting) online. Have a back-up plan if your power fails /tech … Continue reading Zoom take-aways
Learning lessons from the biggest ad spenders in Australia during COVID-19
Last week News Corp announced dramatic changes to their local papers, after what has been called "a comprehensive review of its assets and observed consumers shifting to online news sources" . Over 100 of News Corp’s regional and community titles will no longer produce print editions and instead move to digital-only formats. In addition, 14 titles … Continue reading Think the closure of News Corp’s Papers local papers doesn’t affect you? Think again!
We know you've been able to "shop" via Instagram for a while now, but the ability to set up a shop via Instagram is now available (for those that sell physical goods at least!) There are several boxes you need to tick before you can set up shop, so to speak, including having a linked … Continue reading Instagram Shopping – A new feature
As I've been progressing through the isolation period, one very important question has been front of mind for me. What's next? It's a question that can't be answered on many fronts, however, there are some aspects that CAN be answered. In the "Getting ahead of the curve" consulting service, there are many aspects that are … Continue reading Service highlight: Getting ahead of the curve – What to do in post Coronavirus world… NOW?
I've blogged in the past about the importance of saying "thank you" and whenever I meet a potential client (or an exisiting one) we discuss the importance of a variety of communications channels to get their message across to the public. In this time of COVID-19, NOW more than ever we need to communicate. Staying … Continue reading Now more than ever we need to communicate
I'm writing this on a Sunday morning leading up to Christmas - thinking about everything this year has taught me. What a teacher of the year 2019 has been for me. 2019 was very much the year of priorities - and the major priority for me this year was my health. I heard a podcast … Continue reading The lessons from 2019
As part of our PR Intermediate course, we dive into the elements that should comprise of a comprehensive business plan. We know only too well that budgets can be tight, so how do you start? In this blog post I share some of the key elements of what should be part of your product inventory (and … Continue reading Branding 101
One of our offerings at Pursuit is social media management. We pride ourselves on creating great content, that will engage and drive results for your business. We also make sure we're all over what's fact and fiction when it comes to social media. Below you'll find some clarification about some of the myths that have … Continue reading Instagram Fact V Fiction
It's little over a month until Christmas Day... You may be thinking, "What else can I do to capitalise on the Christmas rush?", or you may be thinking - "Eeep, I've left it too late, what can I do?" Never fear... we have three easy to achieve activities for you to get some cut-though before … Continue reading Three things you can do before Christmas
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