I've been contemplating what to write to celebrate the milestone of 14 years in business. I could write a version of an "Oscars Acceptance Speech", but where's the value in that? So here's my list of 14 things I've learned from 14 years in business (in no particular order). Practice makes perfect - Rewriting and … Continue reading Fourteen lessons from fourteen years in business
Are you thinking about engaging with the media?Here are three ways to get some cut-through… Send-outWe LOVE a creative send-out (and love the brainstorming process even more!) Why is a send-out such a good idea? Because even in these highly digital times, it allows your desired media contacts to EXPERIENCE your product first hand. So … Continue reading Three Ways to get cut-through with the media
As a PR professional, it's my job to know what's going on across a variety of sectors as they relate to my business and my clients. I love being able to dip in and out of different industries, learn from experts and then communicate that messaging to the public. I also love being able to … Continue reading Awards for everyone
If you've decided to DIY your public relations, you'll want to avoid making these three common PR mistakes Mistake 1: Writing a long-winded "media release" We get it, you're passionate about your business, your new service offering or the award you just won. But in this instance, the saying, "less is more" is something you … Continue reading Avoid these PR mistakes
I recently shared tips with A little Pink Book about working from home, which you can read here. Since then, the period of working from home culture has almost become the norm. With that in mind, here are some *more* tips for your consideration. *If you're in a location where you can meet face to … Continue reading Work from tips – revised
In our next series of tips about Zoom sessions we look at three more essential areas when hosting meetings on Zoom. We're all missing the interaction of being in the office with our "work friends" and this first tip should help with this! Tip one: If you're having a team meeting, start with something fun. … Continue reading Zoom take-aways part 2
As I've been progressing through the isolation period, one very important question has been front of mind for me. What's next? It's a question that can't be answered on many fronts, however, there are some aspects that CAN be answered. In the "Getting ahead of the curve" consulting service, there are many aspects that are … Continue reading Service highlight: Getting ahead of the curve – What to do in post Coronavirus world… NOW?
'At the end of the day people won't remember what you said or did, they will remember how you made them feel.' - Maya Angelou We're told as children to remember our manners, "Please" and "Thank-You", yet when as we get older the intent behind them seems to disappear. Whenever I meet with a Journalist, … Continue reading Thank You – the most important tool in your PR toolkit
So you've seen us promoting our courses on Instagram and Facebook. You're thinking, sure that's something I might want to explore. (Then register your interest here!) What will you gain from the courses? Well, there's the obvious response... Knowledge. Pursuit Founder Brooke Simmons has experience across the business to consumer and business to business PR … Continue reading What will you gain from our PR courses?