We read an article today that really opened our eyes to the benefits of pay per click advertising. Now, before we get much further, we do believe that any activity MUST have a "share" across advertising, PR and marketing. To maximise the most out of your message, it makes sense to have a comprehensive campaign. So, … Continue reading Pay Per Click – Is it worth it?
Tag: Sydney Public Relations
“Use page as…”
If you manage more than one page on Facebook, you'll have noticed that the "use page as..." feature has gone. At the time of writing this, Facebook hadn't addressed this. Which is very disappointing. To be able to comment on posts as the page, without having to like those pages on a personal account made … Continue reading “Use page as…”
Out of your comfort zone
Hop to it!
A friendly reminder to use seasonal events to promote your business. Offer regular clients hot cross buns, have some chocolate Easter eggs at your reception area and acknowledge suppliers, contractors and colleagues. We can provide marketing and PR assistance for your business - simply click on the contact us tab above.
Dear, Wonderful Woman
Dear Wonderful Woman, Yes, this is for you! I shouldn't have left this until the most obvious day to tell you (International Women's Day), but you're an inspiration. While you may not feel like it all the time, you are. From the way you carry yourself, your words of wisdom, the ability to laugh at … Continue reading Dear, Wonderful Woman
Look at your emoji’s…
Go on, have a look at your emoji's.... We'll wait here. How many of the emoji's are female? We're happy to wait again.... Yup, there are female emoji's BUT - they're stereotypes of "female" activity. With this in mind US brand -Always has created this advert. https://youtu.be/L3BjUvjOUMc What female emoji would you like to … Continue reading Look at your emoji’s…
Facebook wants you to have a Happy Birthday
So in news overnight, Facebook has announced a new feature. They're launching a Happy Birthday Cam (Camera) feature so you can now record a message for your friends and post it to their wall. It will certainly take more effort to write HBD (Happy Birthday) a trend many younger users post on friends walls on their … Continue reading Facebook wants you to have a Happy Birthday
Blogging for Business
Have you always wanted to write a blog for your business, but you're not sure where to start? Why not take some inspiration from those who have been awarded the Best Business Blog title for 2016 by SmartCompany. All it takes is an idea, a blog hosting site and you're ready to go. Share the … Continue reading Blogging for Business
CLEO-ver marketing
So the final CLEO cover has been revealed and we think it's a PR / marketing masterstroke. Read the story here. We wish the staff all the best in their new ventures.
Facebook news…
The latest updates from the world of Facebook: Algorithm changes The algorithm that calculates what news stories you see in your feed is set to change (again!). "The posts you see first will be determined by the likelihood you'll want to see a particular update, as well as how likely you are to engage with … Continue reading Facebook news…
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