PRESS RELEASE: In Pursuit of National Award

Bensville, 15 March 2012: Central Coast-based Public Relations firm, Pursuit Communications, is delighted to announce they have been selected as a Finalist in the Australian Small Business Champion Awards 2012. The Awards support and recognise small businesses across Australia, offering a unique opportunity to highlight Australia’s most outstanding small businesses. The Australian Small Business Champion … Continue reading PRESS RELEASE: In Pursuit of National Award

Why Milkshakes and PR are the same thing…

On Monday - International Chocolate Milkshake Day in case you missed it - we asked around “What’s your favourite flavour milkshake?” Chocolate? Caramel? Vanilla? Maybe the not so popular lime? Most people seemed to choose either chocolate or vanilla. Whatever your choice is, you can be sure that not everyone likes the same, which brings … Continue reading Why Milkshakes and PR are the same thing…

PR tip – The importance of knowing where to start

Public relations can be complicated at the best of times. Kknowing where to start with a PR campaign can be daunting to those unfamiliar with what's required. PR can also be mistaken for advertising (and vice-versa) to those who don't quite understand the difference. In this post we'll look at the difference between advertising and PR and … Continue reading PR tip – The importance of knowing where to start