What are you searching for?

Last week Google released  their  Zeitgeist lists: this year’s hottest search terms on google.com.au. There were some interesting searches throughout the year - including "cakepops", otoplasty - plastic ear surgery and searching for "what is culture?" - clearly Kath & Kim were busy googling this! If you're searching for Public Relations help - then really you've come … Continue reading What are you searching for?

Why Milkshakes and PR are the same thing…

On Monday - International Chocolate Milkshake Day in case you missed it - we asked around “What’s your favourite flavour milkshake?” Chocolate? Caramel? Vanilla? Maybe the not so popular lime? Most people seemed to choose either chocolate or vanilla. Whatever your choice is, you can be sure that not everyone likes the same, which brings … Continue reading Why Milkshakes and PR are the same thing…

PR tip – The importance of knowing where to start

Public relations can be complicated at the best of times. Kknowing where to start with a PR campaign can be daunting to those unfamiliar with what's required. PR can also be mistaken for advertising (and vice-versa) to those who don't quite understand the difference. In this post we'll look at the difference between advertising and PR and … Continue reading PR tip – The importance of knowing where to start