How to catch up after a break

So recently I was on leave for a dear friend’s wedding.

While I was keeping an eye on things during my “leave” the inbox I returned to wasn’t the one that I left.

With numerous subscription emails, emails from clients and then a few from friends to deal with I thought I’d share a few of my tips that helped me get through the jungle that was my inbox.

  1. Prioritise – Quickly scan through your emails and see what has to be dealt with as a priority. Create folders if that helps and put emails in folders accordingly
  2. Delete – Any subscription emails that really aren’t relevant, just delete.
  3. Email your clients – As soon as you’re back on deck, send your clients / customers / colleagues an email notifying them that you’re back on deck and making your way through emails and you’ll be in touch regarding their initial email shortly.
  4. Friends last – Sorry, I know this really isn’t ideal, BUT it will give you something to look forward to at the end of the day or as soon as you’ve completed all your other tasks.

So there you have it.

A few quick and dirty tips to help you manage your inbox.

Hop to it!

A friendly reminder to use seasonal events to promote your business.

Offer regular clients hot cross buns, have some chocolate Easter eggs at your reception area and acknowledge suppliers, contractors and colleagues.

We can provide marketing and PR assistance for your business – simply click on the contact us tab above.


We’re doing it for YOU!

Welcome to 2012.

Hope your plans are all falling into place.

One of the big things on our agenda this year is to refresh our website and we want YOUR input.

What do you want from a PR website?

Perhaps it’s a page where you can find common PR related Q&A’s?  A look at the lighter side of PR?

Profiles of our clients? Profiles of key people within the media?

A wrap up of what’s happening in the world from a PR perspective?

Let us know, we want to make the NEW Pursuit Communications website as useful for YOU as possible!

You can leave your comments below or tweet us  or send us a Facebook message.


Support your Community

I truly believe in the saying “‘Tis better to give than receive”, which is the basis for today’s post.

In the spirit of giving we’ve found some charities that support those in need on the NSW Central Coast. It’s never too late to make a donation or offer your services.

Mary Mac’s – Woy Woy – A project of the Catholic parish of Woy Woy, Mary Mac’s provides support and meals to those in need Monday – Friday 11.00am-1.00pm.

United Way Central Coast – They support over 85 charities based on the NSW Central Coast and have done so since 1980.

RSPCA Central Coast – Helping those without a voice, our four legged friends are often overlooked at Christmas time. Remember that a puppy or kitten isn’t just a “gift” it’s a commitment.

It goes without saying there’s always Vinnies, Red Cross, Salvos,  Ted Noffs, National Breast Cancer Foundation, Starlight Foundation and many many more

If you know a charity that we’ve missed out on – please leave a comment below!

Ho Ho Ho-lidays!

As I reflect on 2011, community is at the heart of many of the activities Pursuit Communications has undertaken this year.

At the start of the year Pursuit was proud to assist with the Empire Bay Community Fundraiser where an astounding $4,500 was raised for QLD Flood victims. Most recently we’ve supported a number of charity activities organised by the Empire Bay Progress Association.

We’ve continued to work on campaigns for a number of businesses with Central Coast offices, and those wanting to communicate their messages to the community of the Central Coast.

In 2011 Pursuit  built on our success on number of large national and metropolitan campaigns and continued to achieve amazing results for our clients and look forward to maintaining this momentum in 2012.

Our PR tips and tricks  were offered throughout the year to our blog followers and we engaged with a large number of fans on Facebook and Twitter. (Why not head over there now and like us or follow us?)

For now, I wish you the very happiest of Christmases. May you enjoy all that’s important this festive season – family, friends and those in your community.

Seasons Greetings,


When exactly is YOUR New Year?

As I l look longingly at my calendar counting down to the break over Christmas it occurred to me that finishing and starting dates for the break are inconsistent.

As a “gift” to your customers, suppliers, supporters and everyone else who supports your business – include a small footnote in your email signature as to when you’ll be closing for Christmas and when you’ll be open again. A generic email stating this may get lost, whereas if your details are in your signature or on your website – it’ll make it easier for everyone to find / remember.

It’s simple but is overlooked so often.

Pursuit Communications will be closed from Thursday 22 December 2011 and will reopen Monday 9 January 2012.


International Women’s Day 2011


The Pursuit team thought they’d take some time out to celebrate what’s great about being a woman (and some of these are tongue in cheek) on the 100th anniversary of  International Women’s Day.

  • The ability to bring life into the world
  • The sheer variety of clothes we have to choose from
  • Reading the manual isn’t something we’re ashamed to do
  • Neither is asking for directions when we’re lost
  • We’re happy to admit when we’ve made a mistake and learn from the experience
  • Handbags & shoes – no more needs to be said
  • Chocolate and red wine can solve (most of) our problems
  • Being able to inspire other women with our stories without the need to beat our chests
  • We’re able to appreciate what’s going on in politics as much as what’s going on in Brothers and Sisters
  • Being able to share our problems and communicate with each other
  • Chick-flicks and chick-lit books
  • We look good when we dance…. most of the time!

On a serious note now, Each day millions of women around the world struggle to make ends meet. Nowhere is this situation more acute than in those countries recovering from conflict. Please visit the UNHCR site for more information about what this fantastic organisation is doing to help those in need.


Empire Bay Community Queensland Flood Fundraiser

*Please note – this post is being updated daily – make sure you come back to see the ever-growing list of items up for raffle*

Since going to my “local” – The Empire Bay Tavern – and asking the Manager – if he’d be interested in coordinating a Flood Fundraiser – and receiving a resounding – yes – the response since word “got out” has been immense.

Businesses and individuals have all volunteered everything from products for raffles; their time to assist on the day to helping spread the word.

We’ve set a date and the details regarding the day and raffle prizes are below – make sure you book-mark this page as we’ll be updating it frequently as more prize and event details are updated.

The Empire Bay Community Flood Fundraiser will be held on 6th February from 2.30pm.

There’ll be a BBQ, songs from Gemma Glendenning and raffles throughout the day.

Star 104.5 FM’s Road Stars will be stopping by the event at 3.55PM

A *HUGE* thank-you to those individuals and businesses who have donated prizes.

On the day we’ll be raffling:

* $150 Voucher from

* Two ceremony vouchers from idoby2celebrants total value $1000

* $2,000 Financial Planning session from Wilson HTM Investment Group –

* $100 value of product from

* Charm earrings from Esteem Jewellery valued at $67.00 –

* Voucher from Teaze Hair Salon – Umina valued at $50.00

* Trend Pest Control Voucher $250 –

* Chris Hall Landscaping – “Landscaper for the day” valued at over $300

* Graham Skinner Seafood – Ettalong voucher valued at $50.00

* That Swimwear Shop Ettalong has donated a beach / overnight bag valued at $35.00 –

* Business Facebook page creation from Little Miss Useful valued at $199 –

* Goddess by the Sea – Ettalong has generously donated a $25.00 gift voucher and Organised Mum Diary valued at $35.00

* My Local Card has donated 60 cards – when you buy a My Local card for $12 you get six raffle tickets and the My Local Card and you can redeem the Empire Bay Tavern’s buy one meal get one half price offer on the day! –

* HP Mini Laptop 5103 – donated by families from Empire Bay Public School valued at $599

*Velvet Blonde has donated a voucher to the value of $60.00 –

*Impact Plants have donated a $50.00 voucher for use in their plant shop or coffee shop
*Kirby’s Discount Retailer at Ettalong has donated a candelabra to the value of $45.00 –

* Ten movie tickets from Cinema Paradiso at Ettalong –

* Round of golf for four people at “The Vintage” including golf buggy hire –

*One term of free drumming at The Rhythm Hut Gosford – valued at $175  –

* Catalan Dragons Jersey – signed by various footballers and captains

* Ten Meat trays thanks to Woy Woy Poultry

* Lion Nathan Esky

* Treasury Wine Estate hamper

*Three Empire Bay Tavern vouchers

* Two pamper packs from Pursuit Communications clients & associates valued at over $100 each

If you’d like to contribute in some way, shape or form – shoot us an email – brooke(@)

Thanks so much!