Our intern Jordyn takes a look at the differences between Public Relations and Marketing in this week's blog post. This is a common question that often arises and to put it simply, an answer that comes with multiple layers, therefore deserving a better explanation. Public relations holds various definitions, however, it could be referred to … Continue reading The differences between PR and Marketing
Unless you've been living under a rock, you would know that Olympic champion Usain Bolt has arrived on the NSW Central Coast (where we're based!) for an indefinite training period with our local football team, the Central Coast Mariners. This is a fabulous opportunity for businesses large and small to capitalise on Usain's stay … Continue reading Welcome Usain Bolt
So you're looking to get your business some media coverage... How do you do it when you don't have any news of your own? Here's two quick fire ways to get the media looking your way. Comment on exisiting media topics This comes with a caveat, don't comment on an issue that isn't related to … Continue reading How to make headlines – when you don’t have one!
I've been searching for apps to up our Instagram game. Here's a list of a few that we thought might help YOU. Hype Type They Say: "Hype your Stories with automatically styled and designed motion typography. Stand out. Don't use those tired tools that everyone else uses and expect your content to shine bright, … Continue reading Instagram Apps we’ve recently discovered
Over on the Pursuit Communications Instagram account recently I shared tips on how I stay productive. (LINK) Don't let the "E-mail Monster" control your day I prioritise emails - with categories /importance /urgency. 📧 It keeps me on track (most of the time!) and the “email anxiety” levels to a minimum. I use different tags and then … Continue reading Productivity tips
The most recent #b2bpc series on our Instagram we covered "Five ways to improve your Instagram." So lets jump in to the tips; Plan. It’s one of our favourite four letter words! ✔️ There are sooo many resources out there to help you schedule your posts, stories - that there’s really NO excuse not to have … Continue reading 5+ Ways to Improve your Instagram
Charlie interned at Pursuit at the end of 2017. Her drive and insights made Charlie an invaluable asset to the team. Here I talk to Charlie about her experiences and future plans! So Charlie, tell me what did you expect from your internship & what was the reality of your internship experience? CB: “To be … Continue reading Guest Blog Post: Charlie Bowcock – Intern
Recently we offered our tips on branding basics via our Instagram account Here's a breakdown of the tips we shared. Don’t paint yourself into a corner - choose a name and colour scheme that will allow you to grow! Research online and check if anyone has registered any of your shortlisted business names. Look at … Continue reading Branding Basics
Today's Guest blog interview is with a past client of Pursuit's - Sandy Cummins. We worked with Sandy and her team when they launched a business in the beautiful Daylesford region of Victoria, Australia. We've stayed in contact over the years and I was thrilled to have Sandy's contribution towards our guest blog series. So, … Continue reading Guest blog interview: Sandy Cummins
We're looking for eight (8) people to audition for an upcoming video shoot for a client of ours. We need 4 males aged late 20's-early 30's and 4 females aged late 20's early 30's Ideally healthy looking, with some modelling /video experience. Please e-mail brooke@pursuitcommunications.com.au with the following details. Name: Age: Contact number: Current photo We … Continue reading Casting Call – Central Coast NSW
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