As part of our PR Intermediate course, we dive into the elements that should comprise of a comprehensive business plan. We know only too well that budgets can be tight, so how do you start? In this blog post I share some of the key elements of what should be part of your product inventory (and … Continue reading Branding 101
Category: Pursuit Communications
Instagram Fact V Fiction
One of our offerings at Pursuit is social media management. We pride ourselves on creating great content, that will engage and drive results for your business. We also make sure we're all over what's fact and fiction when it comes to social media. Below you'll find some clarification about some of the myths that have … Continue reading Instagram Fact V Fiction
Thinking outside the box for success
If you've found this post via our Instagram, you'll know that Pursuit Communications has been working with Generator Property Management for a number of years now. Generator Property Management is the caretaker of the former Munmorah Power Station site on the NSW Central Coast. Pursuit's tasks include traditional PR services, issues management advice and services … Continue reading Thinking outside the box for success
Podcasts: What I’m currently listening to
Whether you're in the car, commuting to work on the train or bus or hitting the gym and need some distraction, Podcasts are a fabulous way to be entertained, informed and educated. Below I've shared my list of my favourite podcasts (in no particular order!) The Squiz - These girls are my WAKE-UP crew. After … Continue reading Podcasts: What I’m currently listening to
Lessons from Gary V
I was listening to the Seize The Yay podcast yesterday, it's a fabulous podcast that I highly recommend you subscribe to. Sarah Holloway is the presenter and she was interviewing Internet personality and New York Times Bestselling author Gary Vaynerchuk. If you haven't heard of Gary V before jump on Instagram, YouTube, Facebook - any social … Continue reading Lessons from Gary V
“Words are free… It’s how you use them that may cost you”
Never have truer words been written. This week's Small Business September offer is for a Blog Ideas Session and quite possibly one of my favourite things to do. Thinking about content for my clients is exciting, it gives me the opportunity to think creatively. "How can I position this message differently, to reach a unique … Continue reading “Words are free… It’s how you use them that may cost you”
Consult with someone who knows
When you're running a business, you want to engage with the best people to get optimum results. We've all heard the saying "You don't ask a mechanic about your water pipes", so why would you engage the services of someone who doesn't understand the PR landscape to help you communicate your message? Pursuit Communications knows … Continue reading Consult with someone who knows
What will you gain from our PR courses?
So you've seen us promoting our courses on Instagram and Facebook. You're thinking, sure that's something I might want to explore. (Then register your interest here!) What will you gain from the courses? Well, there's the obvious response... Knowledge. Pursuit Founder Brooke Simmons has experience across the business to consumer and business to business PR … Continue reading What will you gain from our PR courses?
Dedication is not a dirty word
So I've had to make a very difficult decision in 2019. This will be the first time in ten years that Pursuit /Central Coast Chronicle won't have an internship program running. Earlier this year, I shortlisted three wonderful candidates, met with them and organised a trial with one. So I was serious (at that stage) … Continue reading Dedication is not a dirty word
Liking the new Instagram changes…
We've all had some time to digest the fact that Instagram has removed likes in what is being called a “test” across seven countries. In case you missed it, no longer will you be able to see how many times an image (that isn't yours) has been liked or viewed that has been posted by … Continue reading Liking the new Instagram changes…
