Like all of us, I've been on my fair share of Zoom meetings, webinars and training sessions since the COVID pandemic hit. I've contemplated writing this list for a while and I've narrowed my list to a top three takeaways if you're presenting (or co-presenting) online. Have a back-up plan if your power fails /tech … Continue reading Zoom take-aways
Category: Central Coast PR
Instagram Shopping – A new feature
We know you've been able to "shop" via Instagram for a while now, but the ability to set up a shop via Instagram is now available (for those that sell physical goods at least!) There are several boxes you need to tick before you can set up shop, so to speak, including having a linked … Continue reading Instagram Shopping – A new feature
Service highlight: Getting ahead of the curve – What to do in post Coronavirus world… NOW?
As I've been progressing through the isolation period, one very important question has been front of mind for me. What's next? It's a question that can't be answered on many fronts, however, there are some aspects that CAN be answered. In the "Getting ahead of the curve" consulting service, there are many aspects that are … Continue reading Service highlight: Getting ahead of the curve – What to do in post Coronavirus world… NOW?
Learning as you go… The new way forward
I know I'm not alone when I say, this new way forward, for a large majority of us, will see us "winging it" to start with. The Coronavirus has thrown so many industries into disarray and knowing how to move forward while we wait on details from the Government about funding doesn't make the process … Continue reading Learning as you go… The new way forward
How to work from home effectively – from someone who has done it for over 12 years!
When I decided to start my own PR agency 12 years ago, the space that was "my office" was a corner of the family dining room with a desk behind a screen for "privacy". It was, at the time, sufficient, but I knew it couldn't be a long term solution. We moved shortly after … Continue reading How to work from home effectively – from someone who has done it for over 12 years!
29 things you can do for Leap Year
Leap Year Ideas for your business
How to prepare for a crisis – UPDATED for Corona Virus
Australia has seen it all this Summer and there's more on the way! We've had everything from Destructive fires, devastating floods, Australia really is the country of extremes and being prepared in a crisis is critical for any business of any size. In this post, we share our tips so you can take steps NOW … Continue reading How to prepare for a crisis – UPDATED for Corona Virus
Thank You – the most important tool in your PR toolkit
'At the end of the day people won't remember what you said or did, they will remember how you made them feel.' - Maya Angelou We're told as children to remember our manners, "Please" and "Thank-You", yet when as we get older the intent behind them seems to disappear. Whenever I meet with a Journalist, … Continue reading Thank You – the most important tool in your PR toolkit
PR lessons from Harry & Meghan
In the Pursuit office, over the water cooler talk for the last 24 hours has predominantly been focused on the news that Harry & Meghan "revealed they intend "to step back as 'senior' members of the Royal Family, and work to become financially independent". It's HUGE news. What's even bigger is that it really did … Continue reading PR lessons from Harry & Meghan
The lessons from 2019
I'm writing this on a Sunday morning leading up to Christmas - thinking about everything this year has taught me. What a teacher of the year 2019 has been for me. 2019 was very much the year of priorities - and the major priority for me this year was my health. I heard a podcast … Continue reading The lessons from 2019