We've all had some time to digest the fact that Instagram has removed likes in what is being called a “test” across seven countries. In case you missed it, no longer will you be able to see how many times an image (that isn't yours) has been liked or viewed that has been posted by … Continue reading Liking the new Instagram changes…
Category: Central Coast NSW Social Media
An (overdue) update
If you’ve missed our posts on Instagram and Facebook and indeed our blog posts here there’s been a very good reason. Our Founder, Brooke was ill (we’ll spare you the horrid details!) and after presenting at her doctor’s clinic with a RESTING heart rate of 175, it was in an ambulance to Gosford hospital. After … Continue reading An (overdue) update
Why we offer freebies
Did you know we have a freebie page? We do! Right now, we're offering a New Year's hashtag cheatsheet. A complete list and thought-starter document for your social media needs. Go and check it out. We offer freebies to build rapport with our existing audience and to build on that audience. Our content changes frequently … Continue reading Why we offer freebies
Writing news stories for radio
Our intern Jordyn is using her time at university to the absolute max! Not only is she interning with Pursuit and our sister company - Central Coast Chronicle, she’s also interning at Newcastle radio station 2NUR. Jordyn has detailed for us what goes into each news broadcast. It may surprise you! "I have … Continue reading Writing news stories for radio
Insta tips from our Intern
Our Intern Jordyn has created a list of the ways to make your Instagram profile stand out. Image quality is my number one tip. Make sure the image is high quality (not blurry) and it looks good on your grid (ask yourself does it flow with the image before it?) and matches with the overall aesthetic. … Continue reading Insta tips from our Intern
Influencers – A definition
Following our fortnight of sharing Influencer statistics* on our Instagram, in our post today we look at defining "influencers" and investigate the power of a "micro-influencer". What does the word “influencer” mean to you? Do you picture someone of power? Do you think bikini-clad model? Do you think mum-of-three, with a side-hustle? It’s generally … Continue reading Influencers – A definition
Three things I love about Twitter
I thought it was about time we looked at a social media channel that isn't Instagram! I thought I'd share three reasons why I love Twitter. I know, for some, Twitter doesn't get the best "wrap" but in my opinion and in my industry, it really is a go-to source. Relationships formed with people - … Continue reading Three things I love about Twitter
The differences between PR and Marketing
Our intern Jordyn takes a look at the differences between Public Relations and Marketing in this week's blog post. This is a common question that often arises and to put it simply, an answer that comes with multiple layers, therefore deserving a better explanation. Public relations holds various definitions, however, it could be referred to … Continue reading The differences between PR and Marketing
Instagram Developments
Instagram is Testing a New, Simpler Way to React to Stories I’m sure we’ve all jumped on the bandwagon of reacting to friends posts and messages via an emoji on Facebook which launched in 2016. Well, Instragam is trialing just that through "stories". As us Instagram users already know, the option to comment on a … Continue reading Instagram Developments
How to make headlines – when you don’t have one!
So you're looking to get your business some media coverage... How do you do it when you don't have any news of your own? Here's two quick fire ways to get the media looking your way. Comment on exisiting media topics This comes with a caveat, don't comment on an issue that isn't related to … Continue reading How to make headlines – when you don’t have one!