I was listening to the Seize The Yay podcast yesterday, it's a fabulous podcast that I highly recommend you subscribe to. Sarah Holloway is the presenter and she was interviewing Internet personality and New York Times Bestselling author Gary Vaynerchuk. If you haven't heard of Gary V before jump on Instagram, YouTube, Facebook - any social … Continue reading Lessons from Gary V
Tag: small business
Consult with someone who knows
When you're running a business, you want to engage with the best people to get optimum results. We've all heard the saying "You don't ask a mechanic about your water pipes", so why would you engage the services of someone who doesn't understand the PR landscape to help you communicate your message? Pursuit Communications knows … Continue reading Consult with someone who knows
Recently we offered our tips on branding basics via our Instagram account Here's a breakdown of the tips we shared. Don’t paint yourself into a corner - choose a name and colour scheme that will allow you to grow! Research online and check if anyone has registered any of your shortlisted business names. Look at … Continue reading Branding Basics
Not a cookie cutter approach
I was talking to a potential client recently and mentioned that Pursuit's core value is that Pursuit doesn't offer a "cookie cutter approach" service agency. (I have noticed the irony that every time I mention this to a potential client, it's the only element that is a "cookie cutter" approach!) This value was the very reason … Continue reading Not a cookie cutter approach
Three tips to take your Instagram account to the next level
If you've joined me over on Instagram you would have seen my three tips for taking your Instagram account to the next level. Here's a wrap-up of what I covered. ROCK your biography. This is your chance to highlight what it is you do. Use strong words and make sure the link drives traffic to … Continue reading Three tips to take your Instagram account to the next level
Goals for 2017
"Perfection is not attainable, but if we chase perfection we can catch excellence." —Vince Lombardi Earlier this month I sat down and did some planning for my business. I looked at potential opportunities for my own business, opportunities for our current clients and planned a strategy to acquire new business, to help others achieve their … Continue reading Goals for 2017
How to catch up after a break
So recently I was on leave for a dear friend's wedding. While I was keeping an eye on things during my "leave" the inbox I returned to wasn't the one that I left. With numerous subscription emails, emails from clients and then a few from friends to deal with I thought I'd share a few … Continue reading How to catch up after a break
Words of wisdom: Don't rush your tasks, tell your manager / superiors / clients the amount of time the task will take and if you find that it's taking longer, notify them immediately to rework the timeline.
Blogging for Business
Have you always wanted to write a blog for your business, but you're not sure where to start? Why not take some inspiration from those who have been awarded the Best Business Blog title for 2016 by SmartCompany. All it takes is an idea, a blog hosting site and you're ready to go. Share the … Continue reading Blogging for Business
What’s your passion?
Our passion is communicating messages on behalf of our clients. It's researching media outlets, relevant to the specific message that needs to be shared with the community. It's also achieving outstanding results for our clients to help them secure brand awareness. Tell us, what's your passion?