For those who aren't "playing along" on Instagram, here's what we have shared in terms of making your media release stand out! Have a template and keep it consistent Keep your contact details current Have the release in a format that suits the audience (editable word doc via email, PDF for your website) A … Continue reading Wrap-up from our press release basics
Tag: how to write
Worthwhile reading for when you’re writing your next press release
I stumbled across this post by Joe Ciarallo on PRNewser this morning. At best this blog highlights one of the challenges faced by PR practitioners on a daily basis. That of being able to craft a document which not only stands out but captures the attention of the journalist and the essence of what is … Continue reading Worthwhile reading for when you’re writing your next press release