Following our fortnight of sharing Influencer statistics* on our Instagram, in our post today we look at defining "influencers" and investigate the power of a "micro-influencer". What does the word “influencer” mean to you? Do you picture someone of power? Do you think bikini-clad model? Do you think mum-of-three, with a side-hustle? It’s generally … Continue reading Influencers – A definition