Our intern Jordyn takes a look at the differences between Public Relations and Marketing in this week's blog post. This is a common question that often arises and to put it simply, an answer that comes with multiple layers, therefore deserving a better explanation. Public relations holds various definitions, however, it could be referred to … Continue reading The differences between PR and Marketing
Recently I contributed my thoughts to a piece on Video Marketing and Social Media in 2017. As I see it, video MUST be a part of your social media and general marketing activities. If only for the higher levels of engagement it offers. As the article points out "A study of Australian users revealed that … Continue reading Video marketing in 2017
A bit of fun post for a Friday. Cadbury has released a special "Australian Olympic Team Edition" of their chocolate. It's not Vegemite (been there, done that) and it's not pavlova, although we think that may be a great one (anyone listening at Cadbury??) It is, Lamington and according to product description includes: "Dairy Milk … Continue reading Olympic Dairy Milk?