Issues management, it's enough to make any manager feel ill. Below, we've shared some of our top tips for managing an issue when it arises. Rule 1 - Always have a plan. Get your team together and block out an entire day (yes, you'll need this long) to consider all possible scenarios that could go … Continue reading Issues Management 101
Category: Central Coast PR
Pre-produced Snapchat content on the way
Yes, you read correctly! Snapchat has released details of "Memories" which is being rolled out over the coming months. Essentially you can create your content and then save it to memories to share at a later date, there's also a preview of a private folder "for my eyes only"! Have you jumped on Snapchat yet? … Continue reading Pre-produced Snapchat content on the way
SEO & PR a match made in heaven!
We work closely with a number of service providers to offer our clients a tailored package when reaching their PR and marketing goals. Just one of these providers is SEO - from the link below, you'll see a number of connections between PR and SEO. So if you're looking to further your brand's awareness, remember … Continue reading SEO & PR a match made in heaven!
Obama’s social success
As The President's reign comes to an end, it seems apt to look at some of the social media tricks that Obama does well. Presenting a focused and clear message - Remember Hope? It's a one word slogan that created buzz and worked to build Obama's profile. Authenticity - Obama signs off social media posts, authored … Continue reading Obama’s social success
Olympic Dairy Milk?
A bit of fun post for a Friday. Cadbury has released a special "Australian Olympic Team Edition" of their chocolate. It's not Vegemite (been there, done that) and it's not pavlova, although we think that may be a great one (anyone listening at Cadbury??) It is, Lamington and according to product description includes: "Dairy Milk … Continue reading Olympic Dairy Milk?
Instagram beats Twitter
Instagram now has more than 500 million users, including 300 million daily active users. What this says is that while their subscriber base has now surpassed Twitter's, the number of active users is far less, so not as many people are actively posting / participating in using this channel. Tell us in the comments, do … Continue reading Instagram beats Twitter
How to catch up after a break
So recently I was on leave for a dear friend's wedding. While I was keeping an eye on things during my "leave" the inbox I returned to wasn't the one that I left. With numerous subscription emails, emails from clients and then a few from friends to deal with I thought I'd share a few … Continue reading How to catch up after a break
Microsoft purchases LinkedIn
Now's the time to update your profile and the Sydney Morning Herald has created a list of 19 mistakes you could be making with your profile. To read the story, click here.
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